Senior Web Analytics, Insights Manager

Job Description:

• Build advanced analytical models and full-funnel analyses
• Explain why performance changed and recommend actions
• Develop and maintain Adobe Customer Journey Analytics and ContentSquare dashboards
• Partner with web product managers, marketing, and leadership to scope analytics needs and deliver solutions
• Preserve data accuracy and integrity across the acquisition-to-conversion funnel
• Follow governance standards
• Present findings with clear recommendations to leadership and collaborators
• Convert behavioral data into insights for Weekly Business Reviews and quarterly reporting

Requirements:

• Degree in Computer Science, Information Technology, Analytics, or a related field, or 7+ years of equivalent experience
• Practical experience with Adobe Analytics, Adobe Customer Journey Analytics (CJA), or ContentSquare
• Proven experience in advanced analytics, data visualization, and reporting
• Ability to turn complex data into a clear, decision-ready story
• Strong communication and cross-functional collaboration skills
• Experience working across the full funnel from acquisition to conversion
• Advanced degree or equivalent experience in data analytics and relevant certifications preferred
• Proficiency in SQL and Python preferred

Benefits:

• Annual Incentive Plan (AIP) for non-sales roles
• Potential new hire equity award for eligible roles
• Comprehensive benefits programs
• Reasonable accommodation during the recruiting process
• Employee culture focused on empowerment, innovation, people, purpose, and community